Daewoo Forklifts Montana
Start-up of the forklift business
A nationwide expansion of the industrial equipment industry was encouraged by Korea during the late 1960s. During that time, the Korean forklift market was an open-import situation. Korea Machinery Co., Ltd. began to import forklifts that are assembled and sell them to big businesses, state-run corporations and the armed forces. During 1976, Korea Machinery Co., Ltd. merged with Daewoo Heavy Industries Ltd. The company established sales and service outlets throughout the nation and, a few years later, opened its own forklift production plant. Product development and quality improvement through constant technical training were the plant's primary focus.
Expansion of forklift exports
The market share of Daewoo Heavy Industries Ltd in the domestic forklift business went as high as 90%. By the 1980s, the company's sales increases and technological improvements had drawn the interest of Caterpillar Industrial Inc., an American company. The two firms entered a joint-venture project in the early 1980s to deal with competition faced by Caterpillar within the United States forklift market. The forklift sales of Daewoo skyrocketed and a new plant was constructed in the year 1984. Daewoo Heavy Industries Ltd. was then in a position to make forklifts meant for export. During the early 90s, Daewoo went international with a worldwide sales network. New types of forklifts were developed as an independent brand name using Korean technology.
Development of new models
Developed in the year 1998 was the G5 series, the first series of proprietary models. These models were 1800 kg - 3000 kg internal combustion or IC trucks. A research effort developed core technologies for engines, hydraulic systems and transmissions. Many durability and performance tests have confirmed the quality of this new family of trucks. The company established reliability evaluation centers to assure the reliability of main components. These centers have garnered global respect.
Famous for its low impact on the environment and operator comfort is the G5 series. The G5 is recognized all around the globe for being reliable, operator friendly and durable. The series rated high among customers in after sales, large-scale surveys as part of a consumer-oriented marketing approach for these models.
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